Data Scientist (Marketing Effectiveness) - Media Agency

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Conduct data modelling, predictive analytics, marketing effectiveness based econometrics and data science projects for this huge media agency network. Housed in state of the art offices, you'll be part of its sizeable insights and analytics offering that works closely with some of the world's biggest brands in putting in place their media/marketing strategy. Leveraging data from across all media (both traditional and digital), you'll work across numerous initiatives ranging from developing pricing strategies to measuring overall marketing effectiveness across various formats. In addition to the aforementioned requirements, knowledge of data mining, segmentation and machine learning techniques alongside expertise with tools such as SQL, R, Python, Eviews, R or SPSS are prerequisite. Really exciting opportunity within a media communications group that always makes you feel like a contributor and which has embraced analytics in such a way that a progressive career is assured. For further details contact Carl at Resources Group with your CV in WORD.